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Revolution in Interior Design Presentations: From Limited Renders to 3D Configurators

  • Writer: Mert TURNA
    Mert TURNA
  • Jul 28
  • 3 min read

While designing interior architectural projects is exciting, effectively presenting these designs to clients can sometimes be a challenging process. Traditionally, you would use a limited number of render frames to present your projects. However, with the advancement of technology, much more interactive and comprehensive solutions are emerging to replace these approaches: 3D configurators.

So, why should you move away from limited renders and switch to 3D configurators in interior design? Let's compare the possibilities and limitations offered by these two approaches.

Limitations of Traditional Renders: Why Are They No Longer Sufficient?

Renders, a staple for interior designers for years, offer a preview of the finished project. However, this method has some significant limitations:

Limited Perspective and Combinations: The number of color, material, or furniture combinations you can present to a client in a project is limited. Creating a separate render for each possible combination is both time-consuming and costly.

Client Passivity: Your clients can only "view" the renders. This does not allow them to fully use their imagination and explore the project according to their wishes.

Difficulty in Making Changes: When clients request a color or furniture change, creating a new render means additional workload and loss of time. This prolongs the decision-making processes.

Physical Constraints: Traditional marketing methods, from trade fair logistics to printed catalogs, generate significant carbon emissions through transportation and material waste.

Revolutionary Opportunities Offered by 3D Configurators: A New Dimension in Interior Design Presentations

Thanks to platforms offering interactive virtual solutions like Viselab, you can step into a new era in your interior design presentations. 3D configurators fundamentally change the interaction between you and your clients and reveal the full potential of your project:

Interactive and Immersive Experience: 3D configurators transform users from passive viewers into active explorers. Your clients can navigate the space you designed themselves, examine it from different angles, and zoom in on any details they wish. This immersive and virtual experience gives the feeling of truly "living" the project.

Unlimited Combinations and Customization: One of the biggest advantages is that your clients can configure products. They can instantly try different sofa models for the living room, various color and material options for kitchen cabinets, or different lighting scenarios for the bedroom. 3D configurators offer functional options that showcase every detail, increasing customer engagement.

Accelerated Decision-Making Processes: Customers experiencing real-time, interactive product experiences lead to faster decision-making, improved confidence, and higher conversion rates. When they fully understand the project and experience the options, purchasing decisions are made more consciously and quickly.

Cost and Efficiency Advantages: Eliminating the need for physical displays and printed materials removes logistics, storage, and setup costs. This offers a more cost-effective and scalable marketing strategy for your interior design projects. Virtual solutions streamline design, training, and marketing.

Environmentally Friendly Approach: Eliminating the need for printed catalogs and shipping significantly reduces environmental impact. This also contributes to your brand's sustainability goals.


Welcome to the Future of Interior Design Presentations with Viselab!

Viselab's Digital Twin and Interactive Animation services bring all these possibilities to your interior design projects.

• Our Digital Twin solutions replace traditional printed catalogs, offering interactive, 3D product visualizations that showcase every detail.

• Our Interactive Animations allow you to showcase your products and processes interactively. They turn users into active explorers with product configuration, in-depth examination, and engaging presentations. You can easily embed these solutions into your website, enhancing your sales and marketing processes.

Conclusion:

To gain a competitive advantage in the interior design industry and offer your clients an unforgettable experience, it's time to go beyond limited renders. With Viselab's interactive virtual solutions, you can present your projects in a more interactive, cost-effective, and environmentally friendly way, accelerate your clients' decision-making processes, and increase their confidence in your projects.

Are you ready? Explore this new service on our website and bring your interior design presentations into the future!



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